Kia Canada Inc. and Car Media 2.0 are pleased to announce a new strategic
partnership towards vehicle Merchandising for all Kia Certified Pre-Owned Vehicles
“Car Media 2.0 has established itself as a market leader in inventory merchandising.”
“We’re excited to continue providing our dealers with new and innovative products that exemplify the high quality standard Kia Canada endeavors to deliver to our valued customers on all New or CPO vehicles.”
Stephane Lubin, Manager, National Remarketing and Certified Pre-Owned, Kia Canada
As part of this new partnership, Kia dealerships across Canada will benefit from utilizing the Car Media 2.0 Premium Full & Self-Serve photo capture services to promote and enhance their CPO listings on Kia.ca as well as other 3rd party market places. Additionally, each CPO listing will feature the Car Media 2.0 Car Vids platform to further accentuate Kia vehicle features and vehicle specifications, enabling participating Certified Pre-Owned Kia dealers to further communicate the value proposition and benefits of the Kia Canada CPO program, while leveraging Car Media 2.0’s leading-edge technology.
“This new relationship affords Kia Canada and their dealer network with Car Media 2.0’s state-of the-art merchandising tools that will strengthen and enhance the Kia CPO brand nationally,”
“We are excited about becoming the preferred vehicle merchandising partner providing our full/self-serve capture & Car Vids 2.0 for Kia Canada Inc. and their dealer network.”
Randy Price, Head of Accounts & Strategic Partnerships, Car Media 2.0.
About Kia Canada Inc.
Kia Canada Inc. (KCI), established in 1999 and celebrating 20 years in Canada, is a subsidiary of Kia Motors Corporation (KMC) based in Seoul, South Korea. Kia’s full line of award-winning vehicles offers world-class quality and customer satisfaction through a network of 193 dealers nationwide. The company employs 170 people in its Mississauga, Ontario headquarters, various locations across Canada and at its regional office in Montreal, Quebec. Kia’s brand slogan “The Power to Surprise” represents the company’s global commitment to surpassing customer expectations through continuous automotive innovation. From compact to crossover to industry leading EV’s, every Kia delivers an extraordinary combination of precision engineering, outstanding performance, innovative features, and advanced safety systems. Having sold close to one million vehicles, popular Canadian models include Soul, Forte, Sportage, Sorento and Stinger. To learn more about the Kia advantage, visit kia.ca or Facebook, LinkedIn, Twitter and Instagram.
