A COMPLETE

Automotive
Merchandising
Suite

Get people excited about the car they are looking for because the happiest decisions in life are those we are excited to make.

PREMIUM CAPTURE.

Full Serve.

Your entire inventory:
  • Scheduled
  • Shot
  • Brand Compliant
  • Syndicated
(all hands free)
Compliant with
Brand Photo Guidelines for:

plus: vehicle staging

Sunroof Open
NAV Turned On
Dirty Enginge Bay Skipped
Steering Wheel Straightened
Backup Cam Activated
Paper Floormats Removed

Consistency.

A great photo is easy. A great photo every time across your entire inventory is a solid process.
Click to see
  • 2-5 Visits per week (At no extra cost)
  • Automatic Uploads & Syndication (to all your existing platforms)
  • Online Next Day(AM) (quicker in some cases if using app)
  • Plus Vehicle Staging (NAV ON. sunroof open, back up cam, paper floor mats Removed, steering wheel straight, etc.)

CUSTOM

Background Design

No need for expensive staging areas. Choose an existing digital background or see what they look like designed from the ground up
Click to see
  • Image Enhancement Grain removedImage sharpenedAdjusted for Sunny Days / OvercastColor Temp Balanced
  • Color correction Authentic color correction for both exteriors and interiors demonstrates the trim variaties in true detail.
  • High-Res Quality Great care has been taken in the compression of our photos so that the quality going out of the camera translates to the platforms you host them on
Identify damage
Transparency is the best policy. Build trust from the start.
Auto generated focus points
Smart data populates all the important points about the vehicle.
Custom focus points
Highlight features you think are important.
Detail shots
Zoom in on any section of the car or open a detailed brochure shot.

Car Spin 2.0

The future is in motion.
  • Available for SelfServe & Full Serve Either you capture or we do. (FullServe is location dependent)
  • Replace backgrounds Deliver consistency and make the car the star.
  • Powerful player Integrates seemlessly into your existing VDP for a smooth and stimulating viewer experience.
  • Clear reporting Who searched what car, when and why. Simple.
CLICK TO OPEN PLAYER

NEW INVENTORY

On Demand

Goodbye traditional stock photos.
  • 25 Real Photos
  • Branded with your backgrounds & logos
  • 100% seasonally adjusted
  • Online the moment it hits your DMS
  • Year / make / model / trim / color specific
ZERO logistics coordinating capture
ZERO seasonal re-shoots
ZERO lot damage liability
ZERO added costs for re-conditioning
Currently availbale for BMW, Honda, Toyota, KIA, Hyundai, VW
GM, Ford. CHRYSLER, Mazda, Infinity, Nissan.
No Dealer Logo
No Branded Background
No Contact Information
Not Seasonally Adjusted
Not a Photorealistic Car
Not SEO Optimized Photo

Stock Vs. Real

There is something more attainable and real
about an actual photo. But you be the judge.
155% more VDPs for listings with custom photos vs. a stock photo

*AutoTrader.com Core Site Data

239% more VDPs for listings with custom photos vs. no photo

*AutoTrader.com Core Site Data

70% of shoppers do not click through from a VLP to a VDP on a listing with a stock photo

*Cobalt Inventory Shopping Experience Study

SHOOT ONE UNIT.

Duplicate the Rest.

Our NEW X 2.0 software identifies matching vehicles in your inventory and clones the images you (or we) take for the remaining models automatically.

A VIDEO IS

Worth 1000 Images

The revolution is being streamed.
Ignite your VDP with a suite of video products.
8 reasons why
70% of the top 100 search listing on Google are
video results. / Marketing week
Amazon and Dell have publicly shared that posting a
video increases the odds of someone making a
purchase by 35%. / Amazon & DELL

Montage Video

Yes, stitched photos get a bad rap.
But you decide if ours stand out from the pack.
  • 3D Motion Graphic Loop A fully animated 3D intro created of your logo.
  • Custom Voiceover Dealer specific script served to underscore the visuals.
  • Custom Music Track Choose the soundtrack for your inventory.
  • No Uploading Hassle We take care of the uploading process so you don't have to
70% of Car Buyers are more influenced by VIDEO CONTENT - MORE than TV, newspapers, & magazines. / *Tubular Insights

Vehicle Featurette

Stand out in the spotlight.
This package brings the vehicle to life through a
thorough presentation of everything that makes it special.
  • Custom Everything After creating a comprehensive
    script based on the features
    of the vehicle, a professionally
    recorded voiceover is created.
  • Not to mention 3d Motion
    Graphic logos, drone shoots, a custom edit,
    and upload to your platforms.
    *Product availability subject to regional videographer presence
One THIRD of online activity is spent watching video.  / WordStream

Staff Vids

The very first impression.
What better way to connect with your customers than
to share a bit about yourself.
  • Easy upload The Staff Vids phone app guides you through a fun
    question / answer session. When finished, hit upload and
    we make you into a star - pending your approval of course.
An initial email with a video leads to a 200-300% increase in click-through rates. / Hubspot

Dealer Comercial

Tell your story.
From concept to script, and from shooting to editing
we collaborate with you to bring your stories to life.
  • Dealership Commercial
  • Service Message
  • Sale / Promo Spot
  • Sales Recruitment Video
Companies using video get 41% more web traffic from search than those who don’t. / SmallBizTrends
By 2019, Internet video traffic will account for 80% of all consumer Internet traffic./ SmallBizTrendz

Our Tools in

Your Hands

Your in-house solution developed by veteran photographers and refined by dealers.
I do not want to train  (or re-train new staff) on taking photos.
No problem.
I want my staff to be independent and keep track of what needs to be captured.
No problem.
I want to capture inventory as soon as it lands using my staff.
No problem.

EASY WORKFLOW

Powerful Results

Harness the 2.0 Suite on your terms.  Follow the simple stencil guides to achieve perfect consistency on every car.

1. Select Inventory

CLICK TO SEE

2. Capture

CLICK TO SEE

3. Upload

CLICK TO SEE

in under

1:17

minutes

CAMERA VS

Phone Quality

The sharp images coming out of today's
phones are beginning to blur the lines
12MP wide-angle and telephoto cameras
Wide-angle: f/1.8 aperture
Exposure control
Noise reduction
Auto HDR for photos
Auto image stabilization
4K Video recording at 24 fps, 30 fps or 60 fps.
Click to see

Plus these

Full-Serve Benefits

No hidden fees
Custom Photo Set
No startup costs
Full training provided
You OWN the data
Ongoing quality control
FREE Custom-made Backgrounds / Logos
FREE DMS Integration
FREE Syndication to your existing vendors
FREE SEO optimized photos
+Dedicated account manager
+In-house support team
Note: You can download the app, but to use it
           you will need to obtain a login.
FREE DMS Integration
FREE Syndication to your existing vendor
FREE SEO Optimized photos

2.0 Hub

A center console tying it all together.
Track your capture operation
Know exactly what was or wasn't shot, and why.
Stay organized
Easily find, select or prioritize cars you need captured
right away.
Keep moving forward
Sit back, monitor, and let us do the rest.

Media Integration Partners Helping Bring Your Cars to Digital Screens Everywhere

"Our closing rate has increased by 60% in our first month with Car Media 2.0"
Our closing rate has increased by 60% in our first month with Car Media 2.0 and the leads are a better quality. Plus, we’re up 5% in sales!
Danica Salamat​, Marketing Manager​, Mid Town Ford​
"Our VDR/SRP ratio has doubled since we started using Car Media 2.0"
The Car Media platform provides the flexibility that we need to create a unique and powerful identity for the dealership... Our VDR/SRP ratio has doubled since we started using Car Media 2.0... Which has translated into our dramatically higher used car sales. I would highly recommend the Car Media 2.0 platform and the team behind it
Gordon Wright, Digital Marketing Manager, Woodbine Nissan
"They bring our inventory to life with the pictures they take"
Our experience with this company has been nothing but great since the beginning. They bring our inventory to life with the pictures they take. It has made a difference in the responses from leads and customers. Highly recommend to any dealer who is looking to highlight their inventory for a reasonable cost.
Ken Thrasher, Dealer Principal, Ken Thrasher Sales
"It feels like they are more of a partner than a vendor."
We have used Car Media for a couple of years. We have 3 locations across Canada and use Car Media for all of them. We love the quality and the consistency of the pictures. The customer service truly is some of the best I have experienced in the service industry. It feels like they are more of a partner than a vendor. Great people to work with.
Sam Comisarow, Used Car Sales Manager, Auto One Group
"I always recommend them."
Easy to deal with.  Always on Time.  
Great staff!  I always recommend them.
Vince Pietrantuono​, Zanchin Automotive Group​
"I love this company."
I love this company. I am the Marketing Coordinator for a Ford and Lincoln Dealership and they have made our brand image so much more professional. Not only are they easy to deal with but they have quick turnaround times and exceptionally skilled at what they do. I can't recommend them enough.
Rhiannon Millard​, Marketing Coordinator​, Merlin Ford​
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